Tampa Bay Medical and Technology Expo: 2:15 pm – 3:15 pm: 15th July 2010.

This workshop reviews the challenges that arise at the interface of healthcare and information technology, and points the way towards realistic and cost-effective solutions.

• Glynis and Greg Ross-Munro will offer research and insights into the cultural gap between the healthcare clinical world, and IT world, and the position of Medical Informatics, caught between two different occupational cultures.
• ‬The presenters will focus on the occupational cultures of each stakeholder, and the ways in which this affects interactive processes, assumptions, communication, innovation and other factors.
• The workshop considers how these factors influence project and process outcomes, including collaboration, satisfaction, safety, project success, failure, or abandonment, costs and employee retention.